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Lake Fishing Lures

Browse lake fishing lures to round out your tackle box or replace a favorite. Compare individual lure descriptions for size, style and intended use to help narrow your choices for the fish you’re targeting and the way you like to fish.

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Umpqua Streamer Fly Assortment, 10 flies
Umpqua Streamer Fly Assortment, 10 flies
A multicolor rubber assortment of 10 hand-tied streamer flies for trout, bass and other freshwater species.
(0)
$39.95 $39.95
SALE
$39.95 $39.95
SALE
Umpqua Northeast Saltwater Fly Assortment, 6 flies
Umpqua Northeast Saltwater Fly Assortment, 6 flies
A multicolored assortment of six quality, hand-tied saltwater flies in proven patterns for northeastern game fish.
(0)
$34.95 $34.95
SALE
$34.95 $34.95
SALE
Umpqua Beadhead Nymph Assortment, 6 flies
Umpqua Beadhead Nymph Assortment, 6 flies
A six-fly assortment of hand-tied, multicolored beadhead nymphs featuring three proven trout-catching patterns.
(0)
$19.95 $19.95
SALE
$19.95 $19.95
SALE
Umpqua Deluxe Eastern Trout Fly Assortment, 16 flies
Umpqua Deluxe Eastern Trout Fly Assortment, 16 flies
A multicolor assortment of 16 hand-tied flies featuring eight proven Eastern trout patterns for anglers of all experience levels.
(0)
$39.95 $39.95
SALE
$39.95 $39.95
SALE
Umpqua Classic Streamer Fly Assortment, 6 flies
Umpqua Classic Streamer Fly Assortment, 6 flies
A multicolor wool assortment of six hand-tied streamers, including Wooly Buggers, Grey Ghosts and Muddler Minnows.
(0)
$24.95 $24.95
SALE
$24.95 $24.95
SALE

Lake Fishing Lures

A familiar stretch of shoreline, a quiet cove, a morning set aside with someone who enjoys fishing as much as you do—there’s a lot to look forward to before the first cast. Choosing Lake Fishing Lures is part of that anticipation, whether you’re putting together your first tackle box or adding to an assortment you’ve collected over the years. Start with the fish you plan to pursue and the lakes you visit most often, then compare the intended species, size and weight listed in each lure’s description. It’s also worth checking the recommendations for your rod and line before making a selection. A lure that suits your fishing setup and your plans is a more thoughtful addition than one chosen for its appearance alone.

A useful assortment begins with a look at what’s already in your tackle box. Lay out your lures and consider where you have plenty of choices and where you’d welcome something different. Size, color and presentation are practical points of comparison, but there’s no need to collect every variation at once. Think back to recent outings: the lake you return to after work, the dock where the family gathers, or the spot a friend has been promising to show you. Those details can help give your shopping some direction. If you’re exploring an unfamiliar lake, local fishing reports and advice from a nearby tackle shop can provide context for comparing the recommended selections here. Check local fishing regulations, too, including any restrictions on tackle for the water you plan to fish.

Lake fishing lures can also make a personal gift for someone whose favorite stories tend to begin at the water’s edge. A little familiarity with their fishing habits goes a long way: which species they pursue, what equipment they use and whether they enjoy trying different tackle or prefer keeping a few familiar choices close at hand. For a newer angler, shop with their existing setup in mind rather than choosing an assortment simply for variety. For a longtime fishing companion, replacing a frequently used lure or adding a variation they’ve mentioned can show that you’ve been listening. Paired with an invitation to spend a morning at the lake, it’s a gift with a welcome opportunity built in—time together, a few casts and another outing to talk about on the way home.

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