Northern Lights

The Cheer Is Here!

November 21 to December 24, 2025

You’re invited to Maine’s most joyful winter event—where magic is in the air, warm memories are easy to make, and wonder is waiting around every corner.

Store Directions

Renovations are ongoing at our flagship store, but we won’t let it interrupt your Northern Lights experience. There will be plenty of store reps and signage to help you navigate the L.L.Bean campus and point you towards all the fun, exciting and FREE activities happening in Discovery Park.

Simple winter illustration of an evergreen tree with stars and a snowman wearing a hat and scarf.

Free Daily Activities

Holiday fun is always on the schedule!

L.L.Bean Winter Spectacular

4-8 p.m. | Shows every 30 minutes
Camp L.L.Bean Tent

Our dazzling new projection show is a visual spectacle for all ages, taking you on a light-filled journey that will make you believe in magic!

Fire Pits and Heated Seats

1-7 p.m. | Discovery Park

Take a break from all the fun and warm up around one of our fire pits. We’ll save you an L.L.Bean Adirondack, kept cozy courtesy of Hüga Heated Cushions, made right here in Maine.

Letters to Santa

Santa’s Cabin | Discovery Park Stage

Santa loves getting letters from Northern Lights! Kids can place their holiday wishes in our big red mailbox and we’ll make sure they get to the North Pole.

Festive Photo Ops

Various Locations

Northern Lights is made for memories! Grab photo ops in front of our lights, trees, murals, and more—then share them and see other pics with hashtag #BeanOutsider.

Illustration of two doves standing on a gift box with a yellow ribbon and stars in the background.

Free Weekly Activities

Wonder is waiting for you seven days a week!

All activities below take place in Santa’s Cabin, located on Discovery Park stage, unless otherwise noted.

Paws with Claus

Mondays, 4-7 p.m.

Bring your pet for a pic with jolly St. Nick.

Holiday Screen Printing

Tuesdays, 4-7 p.m.

Craft your own keepsake tea towel.

Kids’ Fireside Stories

Wednesdays, 5-7 p.m.

We’ll snack on s’mores and learn about a different cultural celebration each week.

Live Music & Food Trucks

Thursdays, 5-7 p.m. | Discovery Park

Featuring acoustic sets from some of our favorite local musicians.

No live music on Thanksgiving Day, 11/27

Meet Santa Claus

Fridays, 4-8 p.m.
Sat. & Sun., 11 a.m.-5 p.m.

With free hot cocoa to warm your spirit.

Illustration of a deer looking up at the sky with a tree and stars in the background.

Special Holiday Events

So many ways to celebrate the season!

Opening Night & Tree Lighting

Friday, November 21

Free Activities, 4-8 p.m.
Celebrate the start of Northern Lights with Santa sightings, free hot cocoa, live acapella music, and so much more!

Tree Lighting Cereomy, 5:45 p.m.
The countdown is on! Join our holiday emcees, Blake, Kelly, and Todd from Maine’s Coast 93.1 morning show, for our famous tree lighting ceremony.

L.L.Bean Winter Spectacular, 6-8 p.m.
Don’t miss the special premiere of our fantastically festive new projection show, every half hour on the Camp L.L.Bean tent.

L.L.Bean Home for the Holidays Event

Saturday, November 22, 10 a.m.-4 p.m.

Join us for a unique holiday shopping experience! Our Home Store will be highlighting their favorite gift-giving ideas and holiday inspiration, along with fun activities, demos, and food samples. You’ll be sure to find something special for everyone on your list.

32nd Annual Freeport Sparkle Celebration

December 5-14

Each year, Visit Freeport presents one of Maine’s most popular holiday celebrations. The festivities kick off at 6 p.m. on Friday, December 5, with a Parade of Lights down Main Street, and continue all week with Santa visits, gift card giveaways with the Stealth Elf, the famous Talking Christmas Tree, and much more!

For more information: sparklecelebration.com

Share your stories and smiles from Northern Lights with #BeanOutsider