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L.L.Bean On the Road

Freeport, ME, November 16, 2020

L.L.Bean On the Road

L.L.Bean Pop-Up Shop

Every fall, The L.L.Bean Bootmobile and Pop-Up Shop hits the road bringing your favorite L.L.Bean products at a special discount. Since 2017 the Pop-Up Shop has been traveling the country, giving customers a unique opportunity to shop our iconic brand. This year, COVID posed a challenge to the team, but also made the outdoor pop-up more appreciated than ever by customers seeking a safer way to shop.

With safety as our top priority, new pop-up sites are decided and announced weekly to allow extensive research related to state and local COVID-related policies and monitoring of COVID cases in potential locations.

Extensive on-site precautions are also being taken, including requiring masks be worn by employees and customers, multiple sanitizer stations, an outdoor sink with soap and water for employees to frequently wash their hands, and hosting the shopping event exclusively outdoors and open-air.

The Pop-Up Shop is also providing free resources to help people experience the restorative power of being outside, including handouts and digital guides.

Follow the team’s journey and where to shop in your neighborhood here and on Instagram at @Bootmobile.