L.L.Bean News Archive

May 2, 2017

L.L.Bean to Open Third Retail Store in Connecticut at The Shops at Yale, Summer of 2018

The nearly 9,000-square-foot, two-level store will employ approximately 60 people and feature an assortment of active and casual apparel and footwear, as well as a variety of outdoor lifestyle gear.

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April 24, 2017

L.L.Bean to Open Its First Store in Utah

Opening in Park City in the winter of 2017 or spring of 2018, the smaller, more intimate footprint will highlight a carefully curated assortment of L.L.Bean’s most innovative, active outdoor lifestyle gear and apparel.

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March 29, 2017

L.L.Bean Names The VIA Agency AOR

L.L.Bean has appointed The VIA Agency, a full-service creative agency based in Portland, Maine, as its new Agency of Record (AOR). VIA was selected through a highly competitive review process that included numerous agencies based around the country.

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February 14, 2017

L.L.Bean to Open Its Fourth Store in Massachusetts at Mashpee Commons, Summer of 2017

The 20,000-square foot store will employ approximately 75 people and feature an assortment of active and casual apparel and footwear, as well as outdoor lifestyle gear including hiking, fly-fishing, kayaking and winter gear and camping products.

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September 22, 2016

L.L.Bean Creates Limited-Edition David Ortiz Commemorative Boat and Tote Bag Made From the Rain Delay Tarps Used at Fenway Park

In celebration of Big Papi’s retirement and all of his contributions to the Red Sox, L.L.Bean created a one-of-a-kind tote bag available in limited quantities at select L.L.Bean stores and online beginning Friday, September 30.

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August 10, 2016

L.L.Bean to Open Its First Wisconsin Store in Brookfield, Spring of 2017

Freeport, Maine, outdoor retailer’s first Wisconsin store is part of its ongoing national retail expansion strategy.

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August 9, 2016

L.L.Bean Celebrates Grand Opening of Its First Michigan Store at The Mall at Partridge Creek

Three-day grand opening celebration to include giveaways, hands-on activities, the famous Bootmobile, family fun and more.

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August 2, 2016

L.L.Bean Celebrates Grand Opening of Its First Rhode Island Store at Garden City Center

Three-day grand opening celebration to include giveaways, hands-on activities, the famous Bootmobile, family fun and more.

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November 3, 2015

L.L.Bean Names New President and CEO

Outdoor retailer L.L.Bean announced today they have named Stephen Smith as President and CEO. Mr. Smith will replace Chris McCormick, who has served as President and CEO since 2001 and is retiring at the end of the fiscal year, in February 2016. He will be the fourth President in L.L.Bean history, and the first outsider to lead the company. He comes to L.L.Bean with an extensive background in the retail industry, experience that spans customer relationship management, strategy, brand development, marketing, and merchandising across all channels.

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Contact Information

For more information on L.L.Bean news items or to arrange an interview with one of our experts (topics range from outdoors to business), contact L.L.Bean Public Affairs at publicaffairs@llbean.com or 207-552-6072.