Rated 5 out of 5 by BeansRegular LLBean Business Model for Success
I have been a long time LLBean customer and have been fascinated with the absolutely charming and warm, helpful customer service staff. I have talked to several customer service reps, only to be told that,"Yep, we are a happy lot!".
This book is a wonderful read and a great look at the history of a successful business model built on an honest and strong set of values. After I read this book I gave it to my college-age son, who is looking to start his own business, and who gleaned many business tips from this book. Great reading for all who want to know what makes a business last and keep customers happy for 100 years.
Congratulations LLBean on 100 years of smiling customers!!
April 21, 2012
Rated 5 out of 5 by onlineshopperSE Interesting history and business
I received this book as a gift a year or so ago and soon had it read.
This book gives a good history of the company and its business practices. Great for anyone interested in the LLB Company and/or business practices/ management. Mr. Bean was a fascinating entrepreneur, as is Mr. Gorman. The book would make a great gift for a business major.
This was a nice surprise--thanks!
March 4, 2012
Rated 5 out of 5 by MaddieB Perfect birthday gift!
An ideal extra birthday surprise for my husband. He's been an L.L.Bean fan for many, many years. Since this past Christmas had several favorite Bean shirts under our tree, the history of the company was a perfect selection. My birthday "boy" is enjoying his new read!
February 1, 2012
Rated 4 out of 5 by LLBeanfanfromNJ Good history of LL Bean
I really enjoyed this book as a history of LL Bean and some of the successes and struggles required to maintain the company. I think it does have some good high level information on business management althought I did find parts to be a bit bland. Some of the info regarding the improvement of financial planning within the company and overall accounting were a little boring for those like me who were interested in understanding the company rather than the business. Overall, I would recommend the book for somebody that is interested in LL Bean history and understanding the transformation of retail sales and changes to the industry over the last 70 or so years.
January 4, 2012
Rated 5 out of 5 by billyburgbuddy ole' Dear Bean
I thank you very much for sending this a christmas present--what a surprise. It is even signed by Mr. Gorman! A collector's item, surely. Despite my not always agreeing with some of the changes, you're still heads above the rest in many respects and my favorite American company.
September 23, 2011
Rated 5 out of 5 by Canadienne Light bedside reading
I have read this book twice. It's an easy and enjoyable read. Love the photos on the insert, which bring the book characters to life, as well as the thumbnails of LLB catalog covers throughout the company history. It's a very special book, a must have and a must read.
September 20, 2011
Rated 4 out of 5 by Kiwimonsta What a Surprise!
What a surprise to receive this book as a gift from LL Bean! It's well written and with the added bonus of pictures and the fact that Leon and his wife travelled to New Zealand (my home country) just made the story even more enjoyable.
January 9, 2011
Rated 4 out of 5 by Lib8892 the background scoop
I was so touched to have received this book, signed by the author, as a gift just before Christmas. It was given as appreciation for the many online reviews I write, which are all honest, and mostly 5-star.
This book did not get 5 stars from me because I found parts of it difficult and bland, but I do not have a business background. But I will recommend it to my brother, who just earned his MBA and introduced me to LLBean when he moved to Maine from Ohio in 1983.
I did enjoy the first six chapters, which were about LL's personality and how he ran the business, how Leon came on board, ie, the personal stuff. And, of course, throughout the book are personal vignettes that kept me reading until the end.
January 5, 2011
Rated 5 out of 5 by Sammie250 Great Book, Great Products
Having always been greatly pleased with Bean products I started this book expecting a lot from it. I was not disappointed. It is well written with many interesting background stories and all the qulities I expect from a product. This book makes me even prouder of the llbean items I already own.
September 19, 2010
Rated 5 out of 5 by llbeancustomer An American Icon
After reading Leon Gorman's story it's clear to see why LLBean is the success it is. It's a company built on the morals of integrity being ever-respectful to it's customer's needs. I love that about this company and it was so interesting to read that those core values haven't wavered over the years. This book follows a vivid time-line which gives the reader an inside view of the integral goings-on of the company from it's concept. I found it quite incredible that a company of this magnitude continues today with basically the same values Leon L. Bean incorporated so many years ago. As a small business owner I learned invaluable lessons for success from reading this book. Even if you don't have a mind for business, it's a really interesting story of how LLBean has evolved and continues over time.
October 15, 2008