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L.L.Bean Helps Support the Spirit of Boston with Limited-Edition One Fund Boston Totes

Made from the 2012 Fenway Park tarp, the totes are a great way to help support the Boston community and own a piece of Fenway Park history

Freeport, ME, September 3, 2013 –– Two of New England's greatest icons have come together to give baseball fans the chance to own a piece of Fenway Park and L.L.Bean history. L.L.Bean has introduced The One Fund Boston Tote made from the tarp used to protect the Fenway Park infield during its 100th anniversary in 2012. This limited-edition version of the company's signature tote celebrates the spirit of Boston and its people, with 100% of the profits going to the One Fund Boston.

Handcrafted in Maine, the tote is constructed from repurposed Fenway Park tarp and trimmed with blue handles. Each tote features a patch with the signature blue and yellow the One Fund Boston logo, as well as an interior pocket that includes the logo and a brief narrative about the bag’s origins and how it supports the Boston community. To learn more about the One Fund Boston Totes and see how they are made, visit the L.L.Bean YouTube page.

“We are pleased to partner with L.L.Bean as they create this unique way to raise funds for the victims of the terrible tragedy that took place on Patriots’ Day,” said Troup Parkinson, Red Sox Senior Vice President. “Fenway Park acted as a place of healing for the community after those horrible events and we look forward to working with L.L.Bean to continue to support those most affected.”

Only 3,500 totes have been produced, and they will be available starting at 9 a.m. on Friday, September 6. The totes will be for sale at select retail stores including the flagship L.L.Bean store in Freeport, Maine, as well as the Massachusetts L.L.Bean stores in Burlington, Dedham and Mansfield. Available to purchase for $49.00, all profits will go directly to the One Fund Boston.

 “L.L.Bean has called New England home for over 100 years, and our thoughts are with all those affected by the events at the Boston Marathon in April. We’re proud to support the Boston community by donating profits from these totes to the One Fund Boston,” said Steve Fuller, Chief Marketing Officer for L.L.Bean. “Straight from Fenway Park to our production facilities, each tote will be as unique and authentic as Boston is.”

The One Fund Boston Tote will be limited to one per customer and only while supplies last; however, L.L.Bean will introduce another limited-edition product made from the Fenway Park rain delay tarp this fall. Stay tuned for more details. For more information about L.L.Bean and the One Fund Boston tote please visit www.llbean.com/fenway .

About L.L.Bean, Inc.

L.L.Bean, Inc. is a leading multichannel merchant of quality outdoor gear and apparel. Founded in 1912 by Leon Leonwood Bean, the company began as a one-room operation selling a single product, the Maine Hunting Shoe. While its business has grown over the years, L.L.Bean still upholds the values of its founder, including his dedication to quality, customer service and a love of the outdoors. L.L.Bean products are rigorously tested, guaranteed to last and always shipped free. In the past five years, L.L.Bean has donated over $6 million toward conservation and land stewardship. The 200,000 sq. ft. L.L.Bean retail store campus in Freeport, ME, is open 24 hours a day, 365 days a year and welcomes more than 3 million visitors every year. L.L.Bean can be found worldwide at www.llbean.com, L.L.Bean FacebookL.L.Bean Twitter and L.L.Bean YouTube.

Major League Baseball trademarks and copyrights are used with permission of MLB Advanced Media, L.P.  All rights reserved.

Contact Information

Mac McKeever
L.L.Bean
emckeever@llbean.com
207-552-6078

Calvin Iverson
Weber Shandwick
civerson@webershandwick.com
617-520-7110